weaker-than-expected iPhone sales<\/a>\u00a0on leaks about future products.<\/p>\nCook said that there had been a \u201cpause in purchases\u201d due to \u201cearlier and much more frequent reports about future iPhones\u201d.<\/p>\n
There is undoubtedly some truth in this \u2013 why buy a product when you know a better version will be available in a few months? However, this is an issue that Apple faces every year; indeed, it is something that it actively encourages with its glitzy ceremonies to launch new and upgraded products.<\/p>\n
Wall Street appears to have shrugged off the news that Apple missed expectations, because shares in the company still rose 3% over the last week. It remains the most valuable company in the world, with a stock market value of more than $750bn (\u00a3579bn).<\/p>\n
However, the quarterly results are a reminder that the company is far from infallible and that its extraordinary run of success since launching the iPhone in 2007 is nearer the end than the start.<\/p>\n
Read more here:\u00a0https:\/\/www.theguardian.com\/business\/2017\/may\/07\/apple-cant-make-iphones-for-ever-whats-next<\/p>\n","protected":false},"excerpt":{"rendered":"
As the biggest company in the world, Apple operates to different rules from other businesses. That was apparent against last week when Tim Cook, Apple\u2019s chief executive, partly blamed weaker-than-expected iPhone sales\u00a0on leaks about future products. Cook said that there had been a \u201cpause in purchases\u201d due to \u201cearlier and much more frequent reports about […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0},"categories":[4,1],"tags":[],"acf":[],"yoast_head":"\n
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<\/p>\n